Enhancing Employee Engagement Through Ai Adoption: The Role Of Improved Work-Life Balance

Abstract

Introduction of Artificial Intelligence (AI) in workplaces has transformed the way the employees engage by bringing work-life balance. Automation of routine work, better workflow management and more adaptability in work schedules provided by AI have been demonstrated to have a positive influence on job satisfaction and business loyalty. This paper discusses the benefits of the adoption of AI as a means of improving work-life balance and, consequently, employee engagement in the pharmaceutical sector. The data collection methodology involved a quantitative survey and questionnaire data with the employees, especially in the pharmaceutical industry. The statistical analysis was used to test the hypothesis of the relationship between AI adoption, work-life balance, and employee engagement. The obtained results showed that there exist no statistically significant direct or indirect impacts of AI on work-life balance and employee engagement, which can be explained by the fact that organizational culture and leadership support could have a greater influence. The adoption of AI does not necessarily positively affect employee engagement by helping to improve the work-life balance, which is why such factors as organizational culture, the support of the leadership, and trust in technology play a part in the process.

Keywords:

Artificial Intelligence, Employee Engagement, Work-Life Balance, Pharmaceutical Industry, Organizational Culture.