AI-POWERED CUSTOMER SERVICE: IMPACT OF CHATBOTS ON CUSTOMER SATISFACTION AND RETENTION. Advance Journal of Econometrics and Finance, [S. l.], v. 4, n. 1, p. 46–53, 2026. DOI: 10.63075/gfy3fj49. Disponível em: https://www.ajeaf.com/index.php/Journal/article/view/183. Acesso em: 18 apr. 2026.