Driving Workforce Efficiency through Sustainability: Assessing the Impact of Corporate Social Responsibility and Green HRM on Employee Performance

Abstract

In the contemporary business landscape, organizations are increasingly challenged to harmonize financial objectives with environmental stewardship and social equity. This research investigates the impact of Corporate Social Responsibility (CSR) and Green Human Resource Management (GHRM) on Employee Performance. Utilizing a quantitative research design with a cross-sectional survey method, data was collected from a sample of 149 employees. The study tested three primary hypotheses: (H₁​) that CSR positively influences employee performance, (H₂​) that Green HRM positively influences employee performance, and (H₃​) that the combination of both significantly predicts overall performance levels. The findings from the analysis confirm that both CSR and Green HRM are vital predictors of organizational success. The significance of this research lies in its empirical validation of the research framework, showing that CSR acts as a powerful catalyst for productivity while Green HRM provides the necessary internal alignment for sustainable operations. The analysis indicates that H_1​ is strongly supported, highlighting the critical role of ethical standing in driving workforce output. While H₂​ is positively supported, the analysis suggests its significance is secondary to CSR. Overall, H₃​ is fully validated, demonstrating that the synergy between external social mandates and internal green practices creates a robust environment for high performance. This study provides critical empirical evidence for managers seeking to leverage sustainability as a strategic tool for enhancing human capital efficiency.

Keywords : Corporate Social Responsibility (CSR), Green Human Resource Management (GHRM), Employee Performance, Sustainable Development.